What should be on a Business sign - Signarama Melrose Park

Business signage ranges depending on our customer’s needs, budget, scale and many more reasons. We always love to work on any scale and love bringing our customers visions to life. We are always asked what should be on my business sign and what is the most important information I need to get some brand awareness. The answer is simple! The main thing we recommend on all signage is your business name. This is your main identity and something people use as a mental que to remember who you are and what you offer. Now you may be thinking “I have a huge business name and there’s no way it will fit” Luckily there is always a way around this. Logos are a great alternative to a huge business name and are often used as they can be more eye-catching and easier to remember for your customers. A lot of people remember things easier with colours, shapes and pictures than words. The next thing we recommend is contact information. People need to know how to get a hold of you so things like a phone number and address is a good idea. A website is also a good idea to add to your sign however, sometimes these can be extremely long or complex, simplifying these or adding your main key words which people can then search you is another alternative to this. Finally people need to know what you offer/sell. Simply put, we recommend adding a little about what you do. People may see your logo and business name and think you offer/sell something completely different. The perfect amount of words is less than 7 words. This may seem like next to none but with the magic of graphics design we can make different things stand out making your sign overall visually appealing. Our amazing graphics design team Skye and Dave have extensive knowledge in signage and always love helping our customers with any signage needs. Call us today to chat about your sign and how we can make it as visually appealing as possible.